Our actionsOUR WATCHES
COMBINING PERFORMANCE WITH ETHICS
At TUDOR, our passion for watchmaking excellence goes hand in hand with a commitment to ethical conduct. This means taking concrete action across our entire value chain: from the sourcing of raw materials through to their processing, including traceability, circularity, eco-design and communication with our suppliers.
In this section, we highlight the first tangible achievements of our initiative, whilst recognising that we still have a long way to go.
Laying the foundations for a more ethical supply chain
We have launched a comprehensive initiative to integrate sustainability criteria into our supply chain management. This work, which is still ongoing, relies initially on a rigorous risk analysis and close collaboration with our partners in order to map our supply chains.
Suppliers are now subject to an internal assessment to identify any potential risks. For suppliers identified as critical, we use a worldwide collaborative platform that enables us to gather detailed information on their social, ethical and environmental practices within their supply chain. Our ultimate goal is to extend this approach to all our direct suppliers.
Where doubts remain, on-site inspections are carried out by independent bodies. These audits may be followed by explicit requests for corrective action to be taken, or may even lead to the termination of the partnership.
Towards a comprehensive assessment of ESG (Environmental, Social and Governance) practices
In addition to risk analysis, we're gradually introducing a system to assess our suppliers' ESG performance. This approach goes beyond risk management: it involves measuring, over time, the commitment, tangible progress and continuous improvement in the practices of each of our direct partners.
This initiative is fully in line with our ethical procurement strategy, helping to shape our roadmap and steer it towards a more responsible supply chain. It also addresses the rapidly evolving European regulatory environment, which makes corporate responsibility across the entire value chain a key priority.
Towards more rigorous selection of our purchasing pools: the example of gold
Gaining a better understanding of where our purchases come from – whether they are raw materials, components or promotional items – is a crucial step towards managing our impact. We have therefore begun mapping our supply chains, focusing first on the most sensitive materials: gold, diamonds, steel, titanium, brass, as well as certain promotional items. The aim is to trace the supply chain as far back as possible, to the country of origin or even, where feasible, to the mine itself, in order to better understand the associated impacts and identify opportunities for improvement within these supply chains.
As part of our commitment to transparency, we soon realised that traditional bank gold allowed no traceability, making it impossible to verify its origin or assess its environmental and social impact. This constraint has led us to refocus our sourcing policy on gold from artisanal mining, the traceability of which enables a process of continuous improvement and direct support for local stakeholders, as well as allowing us to step up our support for local communities. Our partner is actively committed to regulating the sector, improving working conditions and funding local development projects.
Incorporation of the "single score" by our technical department
The single score (based on the Product Environmental Footprint (PEF) method, as defined by the European Commission) has been used by our technical department to guide design decisions since 2024. Simpler and therefore more accessible than a life-cycle assessment, this tool takes a holistic view of the main environmental impacts associated with each option. It is easy to implement and enables designers to incorporate environmental criteria into their thinking and compare different solutions when developing new watches.
Key figures: the composite score combines assessments of 16 environmental indicators, including climate change, land use, water consumption, the depletion of fossil and mineral resources, air pollution, and ocean acidification.