As is often the case with many widely adopted innovations, the origin of the use of fabric straps can be traced back to the military. In the early 1970s, NATO standardised the use of nylon thread-through watch straps. Economical and not very comfortable but sporty and easy to change, from the year 2000 onwards the fabric strap saw a resurgence of interest amongst keen watch collectors. Once the TUDOR Style Workshop decided to become involved, it completely reassessed the design and made it adjustable in length, taking its inspiration from the seat belt system of vintage sports cars. It then found a solution for incorporating “tunnels” in which the strap bars of the watch could be inserted in order to keep the latter fixed firmly in place. Finally, the TUDOR Style Workshop approached a well-established traditional passementerie company, one of the very few remaining in France still practicing the technique of “Jacquard” weaving, thanks to which the room for experimental manoeuvre, in terms of the complexity of the motifs, is practically limitless. The “Jacquard” also has the added advantage of producing a dense weave with a high thread count which ensures the sturdiness and flexibility of the straps made using this technique.