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TUDOR Sets Sail at the Bol d’Or Mirabaud

TUDOR announces a new partnership in the world of sailing, with a long-term association with legendary Bol d’Or Mirabaud.

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The Bol d’Or Mirabaud is the largest inland regatta in the world, with an estimated 500 boats and 3,500 participants flocking to Lake Geneva since the first edition in 1939.The Swiss nautical event shares its home, Geneva, with TUDOR. It was in 1926 that TUDOR was created on the shores of Lake Geneva. In 2023, the 84th Bol d’Or Mirabaud festivities will officially start on Friday June 9th from 18h00 with the traditional opening ceremony. The following morning the race will start just in front of the Société Nautique de Genève.

TUDOR, whose signature ethos is Born To Dare, announced an ambitious partnership with Alinghi Red Bull Racing last year. Together with with Alinghi Red Bull Racing, TUDOR will dare going after the 37th America’s Cup in 2024 in Barcelona, Spain. TUDOR’s involvement and strong commitment in the yachting world is finally setting sail.

ABOUT BOL D’OR MIRABAUD

The Bol d’Or Mirabaud race is the most important lake regatta in the world. Technological laboratory since 1939, it is the most important Swiss sailing event, bringing professionals and amateurs together on the same course, from Geneva to Le Bouveret and back, or 123 km on Lake Geneva. Organized by the Société Nautique de Genève, which built the event into much more than a sailing race, the Bol d’Or Mirabaud attracts large crowds every year and an impressive starting line-up. On average the race totals 500 boats and 3,500 sailors and is THE lake regatta you want to win.

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