Sarah Hirini

TUDOR is proud to be celebrating the spirit of its brand signature “Born To Dare” by joining forces with Sarah Hirini, one of the most well-respected players in international rugby and a long time advocate for women's sport. As captain of the Black Ferns Sevens team, she has built a reputation as an outstanding leader, hard-working forward and humble character. Away from the rugby field Sarah pursues her passion of inspiring young people to excel as she works tirelessly to support the next generation.


Since becoming one of New Zealand’s first contracted female rugby player in 2013, Sarah has enjoyed a glittering career that has seen her reach extraordinary heights in both forms of the sport (7s and XV). Always pushing the boundaries, Sarah has an impressive list of accolades to her name including captaining the Black Ferns Sevens team to become Olympic Champions in Tokyo, Rugby World Cups 7’s in 2013 and 2018, and six-time World Series winner. Outside of Sevens, Sarah was a member of the 2017 Black Ferns team that won the Rugby World Cup and was made a member of the New Zealand Order of Merit in 2019. An exciting future lies ahead for the Black Ferns XVs and 7s teams, who comprise of New Zealand’s premier elite female players. The months ahead will see the teams competing on the world stage in both formats of rugby as they continue on their journey to greatness.

TUDOR proudly partners with World Rugby and New Zealand Rugby through the All Blacks and Black Ferns XVs and 7s teams. Sharing many of the values that sit at the heart of rugby, TUDOR truly  understands the uncompromising spirit and bold nature of the sport. As rugby continues to grow globally, with 2.7millions women and girls now playing the sport, TUDOR will be celebrating the daring nature of the world’s best female players, highlighting the dedication and commitment that allows them to prosper both on and off the field of play. The insights into the lives of these incredible athletes as they boldly push the limits to achieve the extraordinary, will serve to inspire the next generation to pick up a rugby ball and ignite their passion for this great sport.


In September 2022, all eyes turn to the picturesque city of Cape Town which will host the fourth edition of Rugby World Cup 7s. Here the Blacks Ferns 7s team will defend the trophy they won four years ago in San Francisco as they battle the world’s best players across three days of exciting competition. With fewer players on a full-size pitch, the sport of Rugby Sevens allows players to display their daring spirit, thirst for adventure and supreme levels of skill and speed.

A month later Rugby World Cup 2021, delayed by a year, will be played for the first time in New Zealand and the Black Ferns will draw on their heritage as they look to triumph for an unprecedented sixth time. With fifteen players gracing the field for each team in rugby’s traditional format, you will see greater power and structure on display. Not only will this event showcase the world’s best players but it will also serve as a celebration of how the popularity of rugby has grown amongst the global audience, as they inspire the next generation of players.

Sarah Hirini likes to wear

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