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SRAM and Tudor Pro Cycling Craft a Masterpiece in Le Locle

Yes, there’s a watch—but that’s not the only masterpiece involved at the Tudor Manufacture.

Tudor Pro Cycling proudly uses SRAM components on their race-winning BMC bicycles, so when it came time to build up the latest Masterpiece frame from BMC with SRAM’s top-tier components, the team had an idea.

Why not build up the new bike for star rider Matteo Trentin inside TUDOR’s manufacture? After all, it’s a place where technology and human ingenuity come together in perfect harmony. The perfect backdrop for creating the newest masterpiece from SRAM and BMC.

Tudor was there to capture the action. Check out this mesmerizing build video to get in on the action!

Matteo Trentin Visits the TUDOR Manufacture

While Matteo was by to pick up his bike, he checked out some watches, too.

Watches mentioned